Successful sales in today's lending market isn’t about classroom theory or rigid scripts - it’s about mastering real-world practicality, conversation skills, and field-tested strategy at the point of sale. Selling is an Art, Not a Science, hosted by industry veteran Dennis Black, explores how mortgage and real estate professionals can refine their craft, keep their pipelines full, and win in an increasingly competitive environment. Drawing on decades of experience - including his foundational years at Xerox Corporation and over 160,000 professionals trained - Dennis breaks down the high-level outside selling concepts tailored specifically to the modern mortgage industry. Whether you’re a loan officer, sales manager, or real estate professional, this podcast equips you with the in-depth skills, field-tested wisdom, and practical frameworks needed to master every client interaction. Tune in to elevate your sales game, sharpen your influence, and turn everyday conversations into a lasting competitive advantage.
This podcast is hosted by
Selling is an Art, Not a Science
Successful sales in today's lending market isn’t about classroom theory or rigid scripts - it’s about mastering real-world practicality, conversation skills, and field-tested strategy at the point of sale. Selling is an Art, Not a Science, hosted by industry veteran Dennis Black, explores how mortgage and real estate professionals can refine their craft, keep their pipelines full, and win in an increasingly competitive environment. Drawing on decades of experience - including his foundational years at Xerox Corporation and over 160,000 professionals trained - Dennis breaks down the high-level outside selling concepts tailored specifically to the modern mortgage industry. Whether you’re a loan officer, sales manager, or real estate professional, this podcast equips you with the in-depth skills, field-tested wisdom, and practical frameworks needed to master every client interaction. Tune in to elevate your sales game, sharpen your influence, and turn everyday conversations into a lasting competitive advantage.
This podcast is hosted by